Hinterland Hack

Providing the customers an independent trusted system which is easy to integrate into the processes and which offers the highest possible transparency regarding the CO2 footprint. Keywords here are: Digital Nameplate, Blockchain/DAGs, Energy Metering.

On the way to climate neutrality, Phoenix Contact is looking for a solution to be able to give the customers a reliable statement about the C02 footprint of the products at any time and in a comprehensible way. The entire supply chain as well as the production process want to be mapped.

Develop a virtual assistant that assists users in finding the desired solutions.

The collaborative project “AI Marketplace platform” emerged from the BMWi’s AI Innovation Competition is a platform as the  central point of contact for AI in product creation for industrial companies. There are a large number of solution providers on the platform with diverse applications, AI building blocks and AI services. For industrial companies, it is a great challenge to filter the variety of offerings on the platform according to their needs. The virtual assistant should be able to navigate easily through the solution search process.

Digitization and promotion of a supraregional presence – digitally experienceable, wide-reaching with relevant content, especially for the younger consumer generation, conceived as an entry into the consumer journey / brand world of the future, designed on the basis of a digital business model.

The challenge consists of using digital technologies to transform the Dr. Oetker brand experience world established at the Bielefeld location, which already features a wide range of analogue communication and event offerings, into a far-reaching experience and communication format with nationwide impact that appeals especially to younger generations of consumers.

The challenge is to develop a customer-centered user experience that focuses on (individual) enjoyment and is really smart (very simple, intuitive, according to individual needs, with added value).

A typical Barista customer loves coffee and its variety, is demanding and keen to experiment. He would also like to enjoy coffee at home like from the Barista in a café, but with a high level of convenience. He is happy to hand over the preparation process but feels like a coffee expert who can assess and enjoy the result (Make “pleasure, enjoyment & simplicity“ tangible).

P+P is an expert for hydrogen distribution systems. Especially in the interfaces and subsystems, performance and safety play a major role. How can P+P increase and monetize this system safety by means of data collection and predictive maintenance?

The Challenge consists of two parts: Technology – First, a concept must be created for the structured collection of relevant data points within hydrogen distribution systems. These include the determination of leakages or the system pressure. Business – Based on this, new business models are to be developed, which may include predictive maintenance or efficiency improvements based on the data obtained.

A key difference between grilling and barbecuing is the entire experience around the cooking process itself. People celebrate the food preparation and the time together. So far grilling has been rather rudimentary, but technology is evolving and customer behaviour is changing. Consumers would like to be involved and more people switch to a vegetarian or vegan diet. Recently, the BBQ market has picked up speed launching first digital features and expanding the portfolio of suitable accessories and consumables. But what is next? How could a BBQ ecosystem look like in 2030? How might Miele use technologies and trends such as gamification, virtual reality or edutainment to make barbecue more interactive? How can Miele make barbecuing even more interesting for vegetarians or vegans?

The consumer goods and pharma market is driven by strong competition and a high pressure to innovate. An early recognition of trends, assessment and iterative improvement of product ideas, combined with a prediction of the sales performance before and during the launch are therefore key success variables.

We are searching for a concept, which makes the current product development process much more data-driven, while creating a strong symbiosis with the creative perspective.