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At Hinterland of Things, we connect innovative B2B tech startups with established companies, fostering collaboration and driving real-world solutions. Our network leverages over a decade of startup experience and a strong Mittelstand foundation to fuel sustainable growth and transformation.
With over 150 startups successfully guided from idea to market, our experience helps accelerate innovation cycles and bring ideas to life.
We serve as the essential bridge between cutting-edge startups and the German Mittelstand, enabling knowledge exchange and co-creation for future-ready business.
Our rapidly growing network includes global market leaders and medium-sized champions, united by a shared commitment to collaboration and tech-driven growth.
Our flagship annual event brings together Europe’s leading B2B startups, corporate innovators, and tech visionaries to share insights, forge partnerships, and co-create the future of business and technology.
CEO
MASCHMEYER GROUP
VORSTAND GÜTERVERKEHR
DEUTSCHE BAHN AG
Systematic development of the B2B startup ecosystem in East Westphalia-Lippe
Hinterland is the central stage for visibility and networking
Building bridges between startups, the Mittelstand, and global players
The Hinterland Alliance is our network of leading Mittelstand companies and pioneers in industry. By connecting with founders, experts, and innovators, Alliance members unlock exclusive insights, fresh technologies, and practical strategies to drive real change. Together, we create new business models and accelerate innovation.
Intensive teamwork to develop practical B2B applications and fresh answers for industry challenges.
Our teams bring together business executors, scientists, industry experts, and tech leaders - uniting diverse perspectives to turn bold ideas into real solutions.
Tackle authentic problems from corporate partners and deliver actionable solutions together.
Hinterland Hack is where real talent and leading industry partners come together to tackle authentic business challenges. In cross-disciplinary teams, you’ll co-create practical solutions and pitch your ideas in front of experienced mentors and corporate decision-makers. Join us to experience true entrepreneurial spirit and shape the future – one challenge at a time.
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