{"id":1778,"date":"2024-11-25T11:47:02","date_gmt":"2024-11-25T11:47:02","guid":{"rendered":"https:\/\/hinterlandofthings.com\/?p=1778"},"modified":"2024-11-25T11:51:36","modified_gmt":"2024-11-25T11:51:36","slug":"deep-tech-and-industry-tech-are-the-winners-in-the-german-startup-scene","status":"publish","type":"post","link":"https:\/\/hinterlandofthings.com\/en\/2024\/11\/25\/deep-tech-and-industry-tech-are-the-winners-in-the-german-startup-scene\/","title":{"rendered":"DEEP TECH AND INDUSTRY TECH ARE THE WINNERS IN THE GERMAN STARTUP SCENE"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1778\" class=\"elementor elementor-1778\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e669fe4 e-flex e-con-boxed e-con e-parent\" data-id=\"6e669fe4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c52bdd3 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4c52bdd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Deep tech and industry tech are winners in the German start-up scene<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ca98259 e-flex e-con-boxed e-con e-parent\" data-id=\"ca98259\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6548e66 elementor-widget elementor-widget-text-editor\" data-id=\"6548e66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At this year&#8217;s Hinterland of Things conference in the Bielefeld City Hall, industry giants such as Verena Pausder and Brigitte Mohn discussed which startups have the best chances, how the shortage of skilled workers can be overcome and why there is renewed confidence in the scene.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52c6be3 e-flex e-con-boxed e-con e-parent\" data-id=\"52c6be3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4ae8e7 elementor-widget elementor-widget-heading\" data-id=\"a4ae8e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u201cWe should have much more confidence in the future.\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f57e32f elementor-widget elementor-widget-text-editor\" data-id=\"f57e32f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The scene hasn&#8217;t had it easy in recent years, but new start-ups in Germany are on the rise again. According to the Startupdetector Report 2023\/24, 17 percent more start-ups were founded across Germany in the first quarter of 2024 than in the previous quarter. The mood at this year&#8217;s Hinterland of Things conference, which took place last Thursday in the Bielefeld City Hall, is similarly future-oriented.<\/p><p>The chairwoman of the German Startups Association, Verena Pausder, is convinced that the right attitude will lead German founders to success. \u201cWe should have much more confidence in the future.\u201d The founders&#8217; scene should also send this message abroad: \u201cThe narrative \u2018Germany is abolishing itself\u2019 only drains the energy from the body [&#8230;] We have to send positive messages abroad,\u201d said Pausder.<\/p><p>And the scene has every reason to. At the Hinterland of Things, sustainable techs, edtechs and AI startups gathered who are working on global innovation and should be particularly interesting because the following topic is also indispensable from the hinterland to the international stage: deep tech.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29585d0 e-flex e-con-boxed e-con e-parent\" data-id=\"29585d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b3ed7ac elementor-widget elementor-widget-image\" data-id=\"b3ed7ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_9507-1024x683-1.jpg\" class=\"attachment-large size-large wp-image-1781\" alt=\"\" srcset=\"https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_9507-1024x683-1.jpg 1024w, https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_9507-1024x683-1-300x200.jpg 300w, https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_9507-1024x683-1-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a4567cf e-flex e-con-boxed e-con e-parent\" data-id=\"a4567cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83a4d6a elementor-widget elementor-widget-heading\" data-id=\"83a4d6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DeepTech is occupying the VC landscape<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-308360b elementor-widget elementor-widget-text-editor\" data-id=\"308360b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The change cannot be overlooked: interest in deep tech \u2013 business ideas that aim for a technological breakthrough \u2013 is increasing. So-called \u201cphysical tech\u201d startups in the fields of AI and climate tech now seem to be more interesting for investors than B2C software and platform products such as dating apps or delivery services. According to the data analysis platform Dealroom, a total of 18 billion US dollars in venture capital was invested in European deep tech startups in 2023.<\/p><p>The investors at the Hinterland of Things Conference are excited about the new generation of founders. Dr. Florian Heinemann, Founding Partner of Project A Ventures, is promoting \u201cthe creation of tech-based startups that will continue to develop\u201d. Eva-Val\u00e9rie Gfrerer, founder of the early-stage VC Morphais, also emphasizes that there is a change from \u201cnetwork-driven investing to data-driven investing\u201d in the VC scene. \u201cNine out of ten funds we talk to are interested in data-driven topics,\u201d says Gfrerer. In line with this, the investor sees \u2018a shift towards founders with a PhD background, especially in the field of AI.\u2019 And more founders with PhDs are being funded, according to Gfrerer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e800006 e-flex e-con-boxed e-con e-parent\" data-id=\"e800006\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6dee7a4 elementor-widget elementor-widget-image\" data-id=\"6dee7a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_3608-1024x683-1.jpg\" class=\"attachment-large size-large wp-image-1782\" alt=\"\" srcset=\"https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_3608-1024x683-1.jpg 1024w, https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_3608-1024x683-1-300x200.jpg 300w, https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-_A9_3608-1024x683-1-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7630477 e-flex e-con-boxed e-con e-parent\" data-id=\"7630477\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70445a7 elementor-widget elementor-widget-heading\" data-id=\"70445a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u201cFrom nice to have to mission critical\u201d: the German start-up scene is recovering<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c874e4 elementor-widget elementor-widget-text-editor\" data-id=\"9c874e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The founding scene is shifting. Rouven Dresselhaus, Managing Director of Cavalry Ventures, believes that the founding scene has suffered from a kind of reality distortion in recent years. Since 2021, there has been a relatively large amount of money in the market, from the VC side and the customer side. Currently, customers are no longer interested in \u201cthese \u2018nice to have\u2019 products.\u201d By this, the Managing Director (MD) could mean lifestyle and B2C products. \u201cIt&#8217;s a development towards recovery. [&#8230;] Away from &#8216;nice to have&#8217; and towards &#8216;mission critical&#8217;,\u201d says the MD of Cavalry Ventures.<br \/>Everyone is betting on deep tech as the next stage of the industrial revolution \u2013 in which Germany is expected to play a major role.<br \/>While other industries are struggling, deep tech startups seem resilient to low valuations and waves of layoffs. They are sprouting up in different regions and impressing investors like Rouven Dresselhaus: \u201cWe see the renewed spirit of entrepreneurship. We see really good teams.\u201d He compares the spirit of the current founders with the \u201chype years\u201d: \u201cIf you start up today, you are aware of the risks and the chances of success of your venture. Today, you only go out if you are convinced, if you have the tenacity and the resilience.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29ae806 e-flex e-con-boxed e-con e-parent\" data-id=\"29ae806\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eacbc6d elementor-widget elementor-widget-image\" data-id=\"eacbc6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-74201582-1024x683-1.jpg\" class=\"attachment-large size-large wp-image-1783\" alt=\"\" srcset=\"https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-74201582-1024x683-1.jpg 1024w, https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-74201582-1024x683-1-300x200.jpg 300w, https:\/\/hinterlandofthings.com\/wp-content\/uploads\/2024\/11\/JulianHukePhotography-74201582-1024x683-1-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5cbb592 e-flex e-con-boxed e-con e-parent\" data-id=\"5cbb592\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f9f196 elementor-widget elementor-widget-heading\" data-id=\"9f9f196\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">These are the places where investors scout<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da04fe3 elementor-widget elementor-widget-text-editor\" data-id=\"da04fe3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Berlin is no longer the most important location for investors when it comes to innovative startups. The current hotspots are the university regions. VC founder Eva-Val\u00e9rie Gfrerer reveals that she and her colleagues see the most startups at the Technical University of Munich, followed by Aachen and Dresden. \u201cThese are locations where a lot of deep tech and AI is happening.\u201d For Gfrerer, it is clear that investors now have to scout at universities and places that go beyond their actual start-up scene networks.<\/p><h3>&#8220;In 2023, the German economy lost the equivalent of 90 billion euros due to a lack of workers.&#8221;<\/h3><p><b><cite>Dominik Gross, Co-Founder and CEO @ Founders Foundation<\/cite><\/b><\/p><p>Gesa Miczaika (Auxxo), Antonia Munte, Val\u00e9rie Bures (XAnge), Magdalena Oehl (Talent Rocket)<\/p><p>The shortage of skilled workers is a central topic that runs through all levels of the economy \u2013 and through the entire conference.<\/p><p>The areas of AI, deep tech and climate technologies, which depend heavily on innovative and well-trained specialists, are particularly affected, says Valerie Bures, DACH head and partner of the European venture capital firm XAnge. She does not see the biggest competition for startups as coming directly from competitors in the scene. The biggest competition, according to the investor, is finding the right talent.<\/p><p>To meet these cross-industry challenges, Germany needs a \u201cChoose Germany\u201d program to create internationally attractive working conditions, including a digital visa process, says Verena Pausder, CEO of the German Startups Association.<\/p><p>In addition, many in the industry believe that a healthy corporate culture will attract talent. At this point, companies need to actively work to achieve more diversity in order to reach the right candidates.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b955839 e-flex e-con-boxed e-con e-parent\" data-id=\"b955839\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dcdef4e elementor-widget elementor-widget-heading\" data-id=\"dcdef4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Another challenge: startups that leave: \u201cWe sell off\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c1109f elementor-widget elementor-widget-text-editor\" data-id=\"9c1109f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Currently, there is a particular risk that start-ups will be set up in Germany and will not make an exit in Europe \u2013 for example in the form of an IPO \u2013 because they are financed in later phases by foreign investors instead of European ones. \u201cThen we sell off,\u201c says entrepreneur Verena Pausder. She regrets that \u2018in Germany, little VC money is invested \u2019at scale\u2018 \u2013 that has to change\u201d and calls for a capital market union. \u201cIf startups are \u2019too good to fail&#8217;, they belong to foreign investors,\u201d Pausder fears.<\/p><p>Founding Partner of Project A Ventures, Dr. Florian Heinemann, cites the example of the Birkenstock company, which is known worldwide as a German brand but has made an IPO in the USA. Another reason why it harms the German market when more and more startups migrate abroad: \u201cYou need exits to recycle capital and talent in the ecosystem,\u201d explains Carsten Gj\u00f8rtler Salling, General Partner at Dreamcraft Ventures.<\/p><h3><b>\u201cThe world market leaders are located in the area\u201d<\/b><\/h3><p>What distinguishes the Hinterland of Things Conference from other conferences is its close connection to German medium-sized companies. And that could existentially distinguish Germany from other markets: For Verena Pausder, this is the \u201ccore strength of our country: world-class research, coupled with industrial production, gives us the ideal basis.\u201d She calls for \u2018daring to tackle the big issues\u2019, for which \u2018the match between medium-sized companies and start-ups is ideal\u2019. The CEO of the Founders Foundation, Dominik Gross, also appeals to the strength of the combination of start-ups and SMEs: \u201875 percent of the GDP is generated outside the ten largest cities. The world market leaders are located in the area,\u2019 says Gross.<\/p><p>But how can medium-sized companies and start-ups work together successfully? Dr. Fabian Kracht, partner and founder of the medium-sized company consultancy mesakumo, recommends appointing a \u201cchampion\u201d in the medium-sized company organization who, in a high position, organizes the collaboration with the start-up.<\/p><p>After countless panels and discussions, the guests and speakers at the Hinterland of Things Conference leave the city hall with a positive outlook and are optimistic that a strong base of medium-sized companies, investors and start-ups will take Germany to the next level of the industrial revolution.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>At this year&#8217;s Hinterland of Things conference in the Bielefeld City Hall, industry giants such as Verena Pausder and Brigitte Mohn discussed which startups have the best chances, how the shortage of skilled workers can be overcome and why there is renewed confidence in the scene.<\/p>\n","protected":false},"author":1,"featured_media":1527,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[10,9],"class_list":["post-1778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hinterland-of-things","tag-conference","tag-hinterland"],"acf":[],"_links":{"self":[{"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/posts\/1778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/comments?post=1778"}],"version-history":[{"count":5,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/posts\/1778\/revisions"}],"predecessor-version":[{"id":1786,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/posts\/1778\/revisions\/1786"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/media\/1527"}],"wp:attachment":[{"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/media?parent=1778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/categories?post=1778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hinterlandofthings.com\/en\/wp-json\/wp\/v2\/tags?post=1778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}